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Mastering the Charter School Market

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What does it take to master the charter school market? That is an important question for education companies because that market is projected to educate between 20 percent and 40 percent of U.S. students by 2035. Our guests—who work on procurement decisions with charters in Colorado and Texas—explain how charters operate differently from other public schools, the mistakes companies make in approaching charters, and what steps vendors can take to gain ground in this growing marketplace. Learn how charters, at different ages and stages of their development, are likely to adopt and use educational technology, where they turn for guidance in selecting educational products, how differences in school culture affect sales approaches, and how to understand the funding profile of a typical charter school.

Speakers:

Chris Busse
Chris Busse

Vice president of quality initiatives, Texas Charter Schools Association

Anna Kimsey Edwards
Anna Kimsey Edwards

Co-founder and chief advocacy officer, Whiteboard Advisors

Tiffany Kallevik
Tiffany Kallevik

Director, member business services, Colorado League of Charter Schools

 

Moderator:

Michele Molnar
Michele Molnar

Associate editor, Education Week Market Brief

SKU: charter-market Categories: ,

Webinar Description

What does it take to master the expanding charter school market? Our guests explain the steps vendors can take to gain ground in this growing marketplace, and what mistakes companies should avoid making.

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Education Week maintains sole editorial control over the selection of the guests and content for this virtual event.

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Additional Information

Duration

1 Hour

Speakers

Anna Kimsey Edwards, Chris Busse, Tiffany Kallevik

Moderator

Michele Molnar

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