//Market Brief
  • FREE for EdWeek Market Brief Enterprise Members (Enter Your Promo Code at Checkout). Enterprise members, get your promo code here. Click here to become an EdWeek Market Brief enterprise member. Already registered? Click here to access the webinar. For many education companies, winning over a school principal is a critically important strategy for securing business in school districts. If a principal tests a product and becomes its champion, it can pave a vendor’s path to a district-wide contract. But there are challenges with that strategy. Many central-office administrators are wary of companies working with individual principals, fearing it will sow confusion and lead to a disjointed educational or tech-based strategy. In this webinar, we'll look at how K-12 companies can work with principals and build support for their products in districts without angering top administrators.

    Speakers:

    Matt Gambino
    Matt Gambino

    Founder, PROPEL Skills Development

    Kecia Ray
    Kecia Ray

    Founder, K20 Connect; Former Director of Learning Technology, Metro Nashville Schools

     

    Moderator:

    Michele Molnar
    Michele Molnar

    Associate Editor, EdWeek Market Brief

  • FREE for EdWeek  Market Brief Members (Enter Your Promo Code at Checkout). Click here to become a member. Already registered? Click here to view the on-demand webinar. Part of the Inside ESSA Webinar Series This webinar is a rebroadcast of an event that originally aired on Nov. 16, 2016 The federal Every Student Succeeds Act revamps requirements around professional development in a big way. It emphasizes innovative approaches to professional development, including job-embedded and collaborative options, while adding new, tiered evidence requirements. In addition, ESSA creates new funding opportunities for companies that educate themselves about the law. In this webinar, we'll explore ways the nation's new K-12 law may apply to your business and what you can do to maximize the opportunities it provides.

    Speakers:

    Stephanie Hirsh
    Stephanie Hirsh

    Executive Director, Learning Forward

    Stephanie Wood-Garnett
    Stephanie Wood-Garnett

    Vice president of Policy and Advocacy, Alliance for Excellent Education

     

    Moderator:

    Michelle R. Davis
    Michelle R. Davis

    Senior Writer, Education Week Digital Directions

  • FREE for Market Brief Enterprise Members (Enter Your MB Coupon Code at Checkout). Get your promo code here. For non-members:
    • Purchase one-time single webinar access here, or
    • Contact us to learn about enterprise membership, including shareable access across your organization to EdWeek Market Brief’s entire COVID-19 webinar series + ongoing coverage and exclusive data aimed at helping ed companies understand quickly evolving district needs and actions required to navigate this evolving business landscape.
    Contact Us to Learn More
    Already registered? Click here to access the webinar. In this webinar, EdWeek Market Brief’s editorial team will present new data and analysis from school districts on what parents – in their new roles as at-home instructors – need from companies in the COVID-19 era. We’ll draw from original surveys of district officials in which they were asked about their interactions with families, and the kinds of support and academic resources parents desperately need now. We’ll also break down EdWeek Market Brief’s recent reporting and research on where schools are on the path to reopening, and what kinds of help districts say they need in specific area, as they cautiously set plans to bring teachers and students back. EdWeek Market Brief’s editorial team will specifically present survey data on the following topics:
    1. What product features and support do parents – who teachers need to engage in students’ learning – need from companies?
    2. Updated survey results on districts’ biggest purchasing priorities for the remainder of this school year – and next.
    3. Districts’ biggest purchasing needs in curriculum, as they plan for school reopenings; and
    4. A look at district officials’ early thinking about how they might attempt to create learning environments for reopened schools.
    This webinar is the fifth in EdWeek Market Brief’s COVID-19 briefing series. Our editorial team will take your questions about our research and our reporting on where things stand and states and districts, and where things are headed for K-12 systems and the companies tasked with meeting their most pressing needs. Image Credit: Getty

    Speakers:

    Sean Cavanagh
    Sean Cavanagh

    Managing Editor, EdWeek Market Brief

    Michele Molnar
    Michele Molnar

    Associate Editor, EdWeek Market Brief

    Shauana Hughes-Sims
    Shauana Hughes-Sims

    Senior Administrator of Parent and Family Engagement, Orange County Public Schools, Orlando, Fla.

    Pete Just
    Pete Just

    Chief Operations & Technology Officer, Metropolitan School District of Wayne Township, Indianapolis, Ind.

  • FREE for EdWeek Market Brief Members (Enter Your Promo Code at Checkout). Get your promo code here. Click here to become an EdWeek Market Brief member. Already registered? Click here to access the webinar. If you want your “personalized learning” product to succeed in schools, you need to understand that term’s different meanings for superintendents and CTOs, curriculum directors and principals, teachers and students. Does your product have the features they want? Is it customized for students’ academic and personal interests? Find out what data teachers and school leaders expect to see in dashboards. And be ready to respond to questions raised by academic research on the effectiveness of personalized learning strategies. Join us to discover district officials’ most pressing concerns about personalized learning, and how you can work to become a school’s trusted personalized learning partner.

    Speakers:

    Patricia Deklotz
    Patricia Deklotz

    Superintendent, Kettle Moraine School District, Wales, Wis.; and a 2017 Education Week Leader To Learn From

    Elizabeth Steiner
    Elizabeth Steiner

    Associate policy researcher, RAND Corp.

     

    Moderator:

    Michele Molnar
    Michele Molnar

    Associate Editor, Education Week Market Brief

  • Already registered? Click here to access the on-demand webinar. EdWeek Market Brief recently produced a special report that examines how four of the largest technology companies in the world are influencing the use of ed tech in K-12 schools.  As part of that special report, Market Brief conducted an exclusive survey of 1,000 teachers and school district leaders to take stock of their perceptions of Amazon, Apple, Google, and Microsoft. The survey results show how the four companies stack up against each other and in relation to four major education-focused companies: Houghton-Mifflin Harcourt, McGraw-Hill, Pearson, and Scholastic. Across nearly every category in the survey, Google emerged as the clear winner.  Join us for a presentation of the survey data and a discussion of how these four tech titans are reshaping K-12 educational technology.

    Speakers:

    Sean Cavanagh
    Sean Cavanagh

    Senior editor, EdWeek Market Brief

    Holly Yettick
    Holly Yettick

    Director, Education Week Research Center

     

    Moderator:

    Kevin Bushweller
    Kevin Bushweller

    Executive editor, EdWeek Market Brief