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  • Already registered? Click here to access the on-demand webinar. EdWeek Market Brief recently produced a special report that examines how four of the largest technology companies in the world are influencing the use of ed tech in K-12 schools.  As part of that special report, Market Brief conducted an exclusive survey of 1,000 teachers and school district leaders to take stock of their perceptions of Amazon, Apple, Google, and Microsoft. The survey results show how the four companies stack up against each other and in relation to four major education-focused companies: Houghton-Mifflin Harcourt, McGraw-Hill, Pearson, and Scholastic. Across nearly every category in the survey, Google emerged as the clear winner.  Join us for a presentation of the survey data and a discussion of how these four tech titans are reshaping K-12 educational technology.

    Speakers:

    Sean Cavanagh
    Sean Cavanagh

    Senior editor, EdWeek Market Brief

    Holly Yettick
    Holly Yettick

    Director, Education Week Research Center

     

    Moderator:

    Kevin Bushweller
    Kevin Bushweller

    Executive editor, EdWeek Market Brief

  • FREE for EdWeek Market Brief Enterprise Members (Enter Your Promo Code at Checkout). Enterprise members, get your promo code here. Click here to become an EdWeek Market Brief enterprise member. Already registered? Click here to access the webinar. Many education vendors wreck their chances of selling to districts by not understanding critical background on those school systems. We look at the information—budgetary, strategic, academic, data-focused, and demographic—that district officials say they expect companies to understand, before they make a sales pitch. What kind of knowledge do vendors need to put on display, and how do they convey their expertise to districts, if they hope to win their trust and make a deal?

    Speakers:

    Randy Phelps
    Randy Phelps

    Chief Technology Officer, East Side Union High School District, San Jose, Calif.

    Simma Reingold
    Simma Reingold

    Partner, Education Elements

     

    Moderator:

    Sean Cavanagh
    Sean Cavanagh

    Senior Editor, Education Week Market Brief

  • FREE for EdWeek Market Brief Members (Enter Your Promo Code at Checkout). Get your promo code here. Click here to become an EdWeek Market Brief enterprise member. Already registered? Click here to access the webinar. EdWeek Market Brief dives deep into the K-12 curriculum and assessment markets, releasing the results of an exclusive survey that asked K-12 administrators which classroom products they’re using, and what they think of those resources. In this webinar, Education Week Research Center Director Holly Yettick breaks down the results of the nationally representative survey about their use of math and English/language arts products. She’s joined by EdWeek Market Brief Senior Editor Sean Cavanagh, who discusses the results and what they mean for providers competing in the classroom space.

    Speaker:

    Holly Yettick
    Holly Yettick

    Director, Education Week Research Center

     

    Moderator:

    Sean Cavanagh
    Sean Cavanagh

    Senior Editor, Education Week Market Brief

  • Maximizing Conference ROI

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    FREE for EdWeek Market Brief Enterprise Members (Enter Your Promo Code at Checkout). Enterprise members, get your promo code here. Click here to become an EdWeek Market Brief enterprise member. Already registered? Click here to access the webinar. As conference season planning gets underway, learn how to maximize your ROI and improve your impact. Our speakers from ISTE and SXSW EDU give tips about how you can impress potential customers roaming the floor—and how you can work to reach out to them before and after the conference. Just as importantly, they will stress what turns educators off. Join Ron Reed, founder and executive producer of SXSW EDU, and Jessica Medaille, ISTE’s chief membership officer, for this insightful look at how you can make the most out of conferences and avoid wasting both time and money.

    Speakers:

    Jessica Medaille
    Jessica Medaille

    Chief Membership Officer, ISTE

    Ron Reed
    Ron Reed

    Founder and Executive Producer, SXSW EDU

     

    Moderator:

    Michele Molnar
    Michele Molnar

    Associate Editor, Education Week Market Brief

  • Enter Your Promo Code at Checkout. Market Brief members — save 50% on this webinar! Get your discount code here. Click here to become an EdWeek Market Brief member. Already registered? Click here to access the webinar. Connecting with educators on social media takes a plan, good execution, and finesse. You want teachers to see your company as helpful, not self-serving or—at worst—predatory. You need to find the right platforms, the right frequency of contact, and the right messaging. Our panel of marketers and educators will help you evaluate the social media universe, and see how and where your company fits in. Houghton Mifflin Harcourt was #2 on our list of top 100 social media influencers in K-12, and Amy Dunkin, the senior vice president of marketing, will explain the approaches that helped get them there. Brad Currie, co-founder of #SatChat, will talk about what emerging education leaders are looking for in e-social interactions. And Superintendent Michael Lubelfeld will give you the view from Deerfield, Ill., public schools. Join us!

    Speakers:

    Brad Currie
    Brad Currie

    Co-founder, #SatChat, director of planning, research, and evaluation, Chester school district, Chester, N.J., and co-author, 140 Twitter Tips for Educators and Hacking Google for Education

    Amy Dunkin
    Amy Dunkin

    Senior vice president of marketing, Houghton Mifflin Harcourt

    Michael Lubelfeld
    Michael Lubelfeld

    Superintendent, Deerfield Public Schools District 109, Deerfield, Ill.; co-author, The Unlearning Leader: Leading for Tomorrow’s Schools Today; co-leader, #SuptChat

     

    Moderator:

    Michele Molnar
    Michele Molnar

    Associate editor, Education Week Market Brief

  • FREE for EdWeek Market Brief Members (Enter Your Promo Code at Checkout). Get your promo code here. Click here to become an EdWeek Market Brief member. Already registered? Click here to access the webinar. “Social-emotional learning” has emerged as a critical issue in many K-12 systems today, as administrators and teachers search for ways to support students’ self-management, sound decisionmaking, and problem-solving. Many companies and organizations are already churning out curriculum, professional development, and assessment products focused on SEL for schools. But what are districts’ most pressing needs, and where are current products hitting or missing the mark? Join us in this webinar as we hear from a pair of experts who work directly with states and districts about the products that schools need the most, and where schools’ demands are headed.

    Speakers:

    Melissa Schlinger
    Melissa Schlinger

    Vice President of Programs and Practice, CASEL: the Collaborative for Academic, Social, and Emotional Learning

    Nick Yoder
    Nick Yoder

    Senior Technical Assistance Consultant for the American Institutes for Research

     

    Moderator:

    Sean Cavanagh
    Sean Cavanagh

    Senior Editor, Education Week Market Brief

  • FREE for EdWeek Market Brief Enterprise Members (Enter Your Promo Code at Checkout). Enterprise members, get your promo code here. Click here to become an EdWeek Market Brief enterprise member. Already registered? Click here to access the webinar. For many education companies, winning over a school principal is a critically important strategy for securing business in school districts. If a principal tests a product and becomes its champion, it can pave a vendor’s path to a district-wide contract. But there are challenges with that strategy. Many central-office administrators are wary of companies working with individual principals, fearing it will sow confusion and lead to a disjointed educational or tech-based strategy. In this webinar, we'll look at how K-12 companies can work with principals and build support for their products in districts without angering top administrators.

    Speakers:

    Matt Gambino
    Matt Gambino

    Founder, PROPEL Skills Development

    Kecia Ray
    Kecia Ray

    Founder, K20 Connect; Former Director of Learning Technology, Metro Nashville Schools

     

    Moderator:

    Michele Molnar
    Michele Molnar

    Associate Editor, EdWeek Market Brief

  • FREE for EdWeek Market Brief Enterprise Members (Enter Your Promo Code at Checkout). Enterprise members, get your promo code here. Click here to become an EdWeek Market Brief enterprise member. Already registered? Click here to access the webinar. The Every Student Succeeds Act was designed to give states and districts new flexibility to craft policies and spend money to address their most pressing needs. Learn how the law is shaping district buying decisions in curriculum, assessment, interventions in struggling schools, and other areas. Gain valuable insight into the innovative opportunities for partnerships with districts under ESSA that education companies often overlook, leaving good ideas and available funding on the table.

    Speakers:

    David DeSchryver
    David DeSchryver

    Director, Whiteboard Advisors

    Reg Leichty
    Reg Leichty

    Founding Partner, Foresight Law + Policy

     

    Moderator:

    Sean Cavanagh
    Sean Cavanagh

    Senior Editor, EdWeek Market Brief

  • FREE for EdWeek Market Brief Members (Enter Your Promo Code at Checkout). Get your promo code here. Click here to become an EdWeek Market Brief member. Already registered? Click here to access the webinar. What are the biggest purchasing priorities for public and private school buyers in the United States? For starters, the push to use data for instructional and institutional purposes will likely give education companies opportunities to provide effective analytics tools and training. And as more schools move deeper into personalized learning, they will be looking for software and other services to target teaching to students’ individual academic strengths and weaknesses, and even their personal interests. Plus, the convergence of curriculum and assessment models is raising questions about how companies can meet the needs of schools and how this trend will influence mergers and acquisitions. Our guests are analysts from Futuresource Consulting, LLC, a London-based market research firm, and Tyton Partners, a Boston and Stamford, Ct.-based advisory firm that provides business consulting services to K-12 companies.

    Speakers:

    Ben Davis
    Ben Davis

    Senior Market Analyst for Education, Futuresource Consulting

    Adam Newman
    Adam Newman

    Managing Partner, Tyton Partners

     

    Moderator:

    Michele Molnar
    Michele Molnar

    Associate Editor, Education Week Market Brief

  • FREE for Market Brief Enterprise Members (Enter Your MB Coupon Code at Checkout). Get your promo code here. For non-members:
    • Purchase one-time single webinar access here, or
    • Contact us to learn about enterprise membership, including shareable access across your organization to EdWeek Market Brief’s entire COVID-19 webinar series + ongoing coverage and exclusive data aimed at helping ed companies understand quickly evolving district needs and actions required to navigate this evolving business landscape.
    Contact Us to Learn More
    Already registered? Click here to access the webinar. In this briefing – the second in a new series by EdWeek Market Brief during the coronavirus outbreak – our editorial team breaks down what they’re learning from school district officials and companies scrambling to respond to schools’ biggest needs, intel gathered through exclusive research and original reporting. We will look at the results of an EdWeek Market Brief survey of district officials’ purchasing priorities during the crisis. We will also explore best practices and strategies that companies can take from fellow vendors who have been working in the homeschool and online markets, and how they can be applied to the new, remote-learning reality. Finally we’ll offer insights on districts’ new experimentation with online learning, and where they need the most help. And we’ll be taking questions, so have yours ready.

    Speakers:

    Sean Cavanagh
    Sean Cavanagh

    Managing Editor, EdWeek Market Brief

    Michele Molnar
    Michele Molnar

    Associate Editor, EdWeek Market Brief

    Michelle R. Davis
    Michelle R. Davis

    Senior Writer, EdWeek Market Brief

    Kevin Bushweller
    Kevin Bushweller

    Assistant Managing Editor, Technology and Learning Environments, Education Week

  • FREE for EdWeek  Market Brief Members (Enter Your Promo Code at Checkout). Click here to become a member. Already registered? Click here to access the on-demand webinar. The results of a McKinsey & Company survey defy conventional wisdom about what leads to success for a sales team in the K-12 market. EdWeek Market Brief features the study’s leaders and their findings in this look at what drives the most successful ed-tech sales people, how best to compensate them, and what company leaders do that undermines their best efforts to create and keep the best salesforce. Over half the companies surveyed indicated that sales people typically fail in their first two or three years on the job. McKinsey crunched the data provided by both the salesforce and their team leaders to find out why. In this webinar, you’ll learn what the company discovered, and what you can do about it.

    Speakers:

    Jake Bryant
    Jake Bryant

    Associate partner, McKinsey & Company

    Judy Wade
    Judy Wade

    Senior advisor, Growth Tech Practice, McKinsey & Company

     

    Moderator:

    Michele Molnar
    Michele Molnar

    Associate editor, Education Week Market Brief

  • FREE for Market Brief Enterprise Members (Enter Your MB Coupon Code at Checkout). Get your promo code here. For non-members:
    • Purchase one-time single webinar access here, or
    • Contact us to learn about enterprise membership, including shareable access across your organization to EdWeek Market Brief’s entire COVID-19 webinar series + ongoing coverage and exclusive data aimed at helping ed companies understand quickly evolving district needs and actions required to navigate this evolving business landscape. Contact Us to Learn More
    Already registered? Click here to access the webinar. As more school districts commit to using remote-only learning this fall or to hybrid learning models what kinds of professional development will their teachers and other staff need from companies? In this webinar, EdWeek Market Brief will take an in-depth look at the PD that districts are asking for, and how they want that professional support delivered in the form of on-demand resources, pre-scheduled help, coaching, professional learning communities, and other modes. Specifically, this webinar will delve into:
    • The results of a new, nationwide EdWeek Market Brief survey of district officials on their most pressing PD needs during COVID
    • Findings from that same survey on districts’ preferred PD delivery methods during the remote-learning era
    • New research on when districts plan to purchase PD during the coming academic year
    We’ll also hear from a school district administrator about how to interpret the data, where company support for educators during COVID is hitting the mark, and where it’s falling short. And as always, we’ll take questions from our audience. Image Credit: Getty

    Speakers:

    Sarah Almy
    Sarah Almy

    Executive Director of Teacher and Leader Learning, Denver Public Schools

    Michelle Bowman
    Michelle Bowman

    Vice President, Networks & Content Design, Learning Forward

    Eric Hibbs
    Eric Hibbs

    Superintendent, Marlboro Township Schools

    Sean Cavanagh
    Sean Cavanagh

    Managing Editor, EdWeek Market Brief

    Michele Molnar
    Michele Molnar

    Associate Editor, EdWeek Market Brief

  • FREE for Market Brief Enterprise Members (Enter Your MB Coupon Code at Checkout). Get your promo code here. For non-members:
    • Purchase one-time single webinar access here, or
    • Contact us to learn about enterprise membership, including shareable access across your organization to EdWeek Market Brief’s entire COVID-19 webinar series + ongoing coverage and exclusive data aimed at helping ed companies understand quickly evolving district needs and actions required to navigate this evolving business landscape. Contact Us to Learn More
    Already registered? Click here to access the webinar. School districts across the country–backed by a massive influx of federal emergency aid–are heavily investing in tutoring and intervention, in an effort to help students recover from academic setbacks they experienced during the pandemic. In this webinar, we’ll look at what tutoring strategies districts are choosing, and what challenges they face. Attendees will come away with the following:
    • New EdWeek Market Brief survey data collected from K-12 officials across the country on the types of approaches in tutoring and features they want from intervention programs
    • A discussion with a district official and tutoring organization on what the tutoring landscape looks like, and how K-12 needs have taken shape during the pandemic
    • Insights from EdWeek Market Brief’s reporting on how tutoring companies and districts are choosing strategies and finding tutors capable of helping students
    Image Credit: Getty

    Speakers:

    Darrin Brozene

    Principal, Baltimore Design School

    Shannon Trejo

    Chief Academic Officer, Dallas Independent School District

    Ryan Patenaude
    Ryan Patenaude

    Senior Vice President and Co-Founder, FEV Tutor

    Moderators:

    Sean Cavanagh
    Sean Cavanagh

    Managing Editor, EdWeek Market Brief

    David Saleh Rauf
    David Saleh Rauf

    Contributing Editor, EdWeek Market Brief

  • FREE for Market Brief Enterprise Members (Enter Your MB Coupon Code at Checkout). Get your promo code here. For non-members:
    • Purchase one-time single webinar access here, or
    • Contact us to learn about enterprise membership, including shareable access across your organization to EdWeek Market Brief’s entire COVID-19 webinar series + ongoing coverage and exclusive data aimed at helping ed companies understand quickly evolving district needs and actions required to navigate this evolving business landscape. Contact Us to Learn More
    Already registered? Click here to access the webinar. International private schools–which serve nearly 6 million students on more than 12,000 campuses worldwide–have boomed in recent years. Many education companies have scrambled to deliver products in curriculum, professional development, assessment, technology, and other areas that meet those schools’ needs. In this webinar, EdWeek Market Brief will lead a discussion on the key demands of vendors that have emerged from these schools, how their needs have changed during the pandemic, and what’s ahead as they try to emerge from COVID-19. Attendees will come away with the following:
    • New insights from ISC Research – which studies international private schools -- about key purchasing priorities in the sector, and which school officials make buying decisions;
    • The perspective of company officials who have worked in international schools on how to establish relationships with them, and mistakes to avoid; and
    • How regulatory and policy changes in key markets – like China – have affected international schools and vendors’ ability to work with them.
    Image Credit: Getty

    Speakers:

    Diane Glass
    Diane Glass

    Commercial Director, ISC Research

    Jorge A. Navarro
    Jorge A. Navarro

    Vice President, Strategic Relationships, Curriculum Associates

    Arno Krug
    Arno Krug

    Chief Executive Officer, Maple Bear

    Sean Cavanagh
    Sean Cavanagh

    Managing Editor, EdWeek Market Brief

  • FREE for Market Brief Enterprise Members (Enter Your MB Coupon Code at Checkout). Get your promo code here. For non-members:
    • Purchase one-time single webinar access here, or
    • Contact us to learn about enterprise membership, including shareable access across your organization to EdWeek Market Brief’s entire COVID-19 webinar series + ongoing coverage and exclusive data aimed at helping ed companies understand quickly evolving district needs and actions required to navigate this evolving business landscape.
    Contact Us to Learn More
    Already registered? Click here to access the webinar. In this briefing – the third in our COVID-19 intel webinar series – our editorial team and invited guests will look at how companies across the K-12 market are rethinking their sales and marketing, customer success, and in some cases, existing products to meet school districts’ changing demands. We’ll unveil new findings from an EdWeek Market Brief survey of district administrators across the country, which provides data about the specific changes in spending K-12 officials expect to make in the CURRENT year’s budget and the COMING year’s budget as a result of COVID-19. We’ll also release new survey results how district officials are learning about new products and services in today’s chaotic environment – and what kind of product and implementation support they expect from vendors. Finally, EdWeek Market Brief’s editorial staff will be joined by two guests: BrainPOP CEO Scott Kirkpatrick, and Rob Bixler, the associate superintendent for curriculum and digital learning for the 212,000-student Orange County (Fla.) Public Schools. Image Credit: Getty

    Speakers:

    Sean Cavanagh
    Sean Cavanagh

    Managing Editor, EdWeek Market Brief

    Michele Molnar
    Michele Molnar

    Associate Editor, EdWeek Market Brief

    Brian Bradley
    Brian Bradley

    Contributing Writer, EdWeek Market Brief

    Rob Bixler
    Rob Bixler

    Associate Superintendent for Curriculum and Digital Learning, Orange County Public Schools, Fla.

    Scott Kirkpatrick
    Scott Kirkpatrick

    CEO, BrainPOP

  • FREE for EdWeek Market Brief Enterprise Members (Enter Your Promo Code at Checkout). Enterprise members, get your promo code here. Click here to become an EdWeek Market Brief enterprise member. Already registered? Click here to access the webinar. English-language private schools represent an attractive market for K-12 companies. There are 10,000 of those schools worldwide, and their numbers surged 6 percent last year, fueled by rising enrollments in China, India, and other nations. Many of these private schools are attempting to attract families, impress regulators, and set themselves apart by purchasing high-quality curriculum, assessments, educational technology, STEM materials, and other products. How can education businesses from the United States and other markets get to know these schools’ needs, and set themselves apart from their rivals? In this webinar, you’ll learn more about how to serve the needs of this booming market.

    Speakers:

    George DeBakey
    George DeBakey

    Principal, DeBakey International

    Diane Glass
    Diane Glass

    Commercial Director, ISC Research

     

    Moderator:

    Sean Cavanagh
    Sean Cavanagh

    Senior Editor, EdWeek Market Brief

  • FREE for EdWeek Market Brief Enterprise Members (Enter Your Promo Code at Checkout). Enterprise members, get your promo code here. Click here to become an EdWeek Market Brief enterprise member. Already registered? Click here to access the webinar. EdReports.org has gained widespread attention in districts across the country for its work reviewing K-12 instructional materials. The nonprofit’s findings have become a go-to resource for some school systems in choosing curriculum, and education companies are paying close attention. In this webinar, we’ll talk with EdReport’s executive director about what vendors need to know about the organization’s review process, and what factors lead to a favorable review or a negative one. We’ll also look at how districts are actually using EdReports, how it responds to criticism, and what’s ahead for its curriculum reviews.

    Speakers:

    Eric Hirsch
    Eric Hirsch

    Executive Director, EdReports.org

    Sonja Santelises
    Sonja Santelises

    CEO, Baltimore Public Schools

    Moderator:

    Sean Cavanagh
    Sean Cavanagh

    Managing Editor, EdWeek Market Brief

  • FREE for EdWeek Market Brief Enterprise Members (Enter Your Promo Code at Checkout). Enterprise members, get your promo code here. Click here to become an EdWeek Market Brief enterprise member. Already registered? Click here to access the webinar. Venture capital (VC) can be the infusion that allows many companies to grow and turn untested concepts into fully realized products and services that K-12 school districts will buy. In this webinar, our expert panel of venture capitalists will reveal the products and sectors where they’re most interested in putting their money. Some of those categories include fast-emerging technologies or disruptive ideas likely to gain traction in schools. Others are concepts that may have been overlooked in the past, but are starting to gain traction among VCs this year. Tune in to this webinar to get specific ideas about the best ways to appeal to VC investors looking at the K-12 market.

    Speakers:

    Jennifer Carolan
    Jennifer Carolan

    General Partner, Reach Capital

    Amit Patel
    Amit Patel

    Managing Director, Owl Ventures

    Jen Wu
    Jen Wu

    Venture Partner, Reach Capital

     

    Moderator:

    Michelle R. Davis
    Michelle R. Davis

    Senior Writer, EdWeek Market Brief

  • FREE for Market Brief Enterprise Members (Enter Your MB Coupon Code at Checkout). Get your promo code here. For non-members:
    • Purchase one-time single webinar access here, or
    • Contact us to learn about enterprise membership, including shareable access across your organization to EdWeek Market Brief’s entire COVID-19 webinar series + ongoing coverage and exclusive data aimed at helping ed companies understand quickly evolving district needs and actions required to navigate this evolving business landscape. Contact Us to Learn More
    Already registered? Click here to access the webinar. The coronavirus is fueling major concerns about the social-emotional learning needs of the nation’s students, as they’ve returned to schools immersed in unfamiliar approaches to remote or hybrid learning. To find out what role districts are counting on education companies to play, EdWeek Market Brief fielded a nationally representative survey of district administrators and school principals around the country on what kind of products they most need to help SEL during this critical time. In this quarterly briefing, we’ll break down the survey results, looking at the following key questions:
    • What specific features districts want in SEL products?
    • What factors lead districts to renew contracts with SEL providers?
    • Which district officials make decisions about buying SEL products?
    • How do districts “assess” students’ SEL status or well-being
    • And more….
    Coverage of whole-child approaches to learning is supported in part by a grant from the Chan Zuckerberg Initiative.  Image Credit: Getty

    Speakers:

    Sean Cavanagh
    Sean Cavanagh

    Managing Editor, EdWeek Market Brief

    Michele Molnar
    Michele Molnar

    Associate Editor, EdWeek Market Brief

    Juany Valdespino-Gaytán
    Juany Valdespino-Gaytán

    Executive Director, Engagement Services, Dallas Independent School District

    Kathy Krupa
    Kathy Krupa

    Vice President of Partnerships, Move This World

  • FREE for Market Brief Enterprise Members (Enter Your MB Coupon Code at Checkout). Get your promo code here. For non-members:
    • Purchase one-time single webinar access here, or
    • Contact us to learn about enterprise membership, including shareable access across your organization to EdWeek Market Brief’s entire COVID-19 webinar series + ongoing coverage and exclusive data aimed at helping ed companies understand quickly evolving district needs and actions required to navigate this evolving business landscape. Contact Us to Learn More
    Already registered? Click here to access the webinar. Many organizations in the K-12 market like the idea of building an evidence or research base for their products, to show district buyers they’re improving outcomes in schools. But they often aren’t sure how to go about that research–and in trying, they may make mistakes that waste time and money. EdWeek Market Brief will be joined by a pair of researchers who work directly with companies on this process. We’ll talk about the standards set by the product-evaluation program they direct–Evidence for ESSA (The Every Student Succeeds Act)–how their program is evolving, and what advice they give to education companies trying to conduct research that matters to school districts. Image Credit: Getty

    Speakers:

    Amanda Neitzel
    Amanda Neitzel

    Deputy Director, Center for Research and Reform in Education, Johns Hopkins University

    Steven M. Ross

    Professor and Director, Center for Research and Reform in Education, Johns Hopkins University

    Michael Haugh
    Michael Haugh

    Program Evaluator II, Office of Achievement and Accountability, Baltimore City Public Schools

    Christopher Wohn
    Christopher Wohn

    Director of Research Services, Office of Achievement and Accountability, Baltimore City Public Schools

    Moderator:

    Sean Cavanagh
    Sean Cavanagh

    Managing Editor, EdWeek Market Brief

  • FREE for EdWeek Market Brief Enterprise Members (Enter Your Promo Code at Checkout). Enterprise members, get your promo code here. Click here to become an EdWeek Market Brief enterprise member. Already registered? Click here to access the webinar. AI in education is on the rise. It’s being marketed with big promises, even larger expectations and that’s being met with some skepticism by K-12 leaders. As AI’s role in education grows, ed-tech companies will have to be clear about what these products can—and can’t—do as they respond to the most pressing district needs. Whether they’re using AI to enhance their own products, or marketing the technology to district clients, companies will have to know how to answer the questions educational leaders will have for them. Our guest speakers will be Andreas Oranje, general manager in the ETS Research Division; Thierry Karsenti, a University of Montreal professor who is researching AI’s role in education, and Michelle Zimmerman, an educational leader who wrote a book on teaching AI in schools.

    Speakers:

    Thierry Karsenti
    Thierry Karsenti

    Professor, University of Montreal, Canada

    Andreas Oranje
    Andreas Oranje

    General Manager, Educational Testing Service

     
    Michelle Zimmerman
    Michelle Zimmerman

    Executive Director and Chief Teaching and Learning Sciences Officer, Renton Prep Christian School, Seattle, Wash.

     

    Moderator:

    Sean Cavanagh
    Michele Molnar

    Associate Editor, EdWeek Market Brief

  • FREE for EdWeek Market Brief Enterprise Members (Enter Your Promo Code at Checkout). Enterprise members, get your promo code here. Click here to become an EdWeek Market Brief enterprise member. Already registered? Click here to access the webinar. Many school districts closely evaluate “usage” reports on ed-tech products, to judge whether those tools are having an impact, and to make sure the district is getting what it’s paying for. How can ed-tech companies work with districts up front, to make sure that usage of a product is strong? And how can companies work with districts to improve upon their performance, if a report says take-up of a product is weak? In this webinar, we’ll dive into strategies companies can use to help themselves and the district clients they serve. [Image credit: Getty]

    Speakers:

    Andrew Coulson
    Andrew Coulson

    Chief Data Science Officer, MIND Research Institute

    Karl T. Rectanus
    Karl T. Rectanus

    Co-Founder & CEO, LearnPlatform

     

    Moderator:

    Sean Cavanagh
    Sean Cavanagh

    Managing Editor, EdWeek Market Brief

  • FREE for EdWeek Market Brief Enterprise Members (Enter Your Promo Code at Checkout). Enterprise members, get your promo code here. Click here to become an EdWeek Market Brief enterprise member. Already registered? Click here to access the webinar. A key requirement in the federal Every Student Succeeds Act says that vendors must show that their products and strategies focused on school interventions are backed by evidence—and it’s already having an impact. Some districts are questioning or scrapping longtime contracts with K-12 companies. And education vendors are scrambling to make it on the lists of evidence-backed companies created by states, which wield great power in the process. In this webinar, we’ll break down what companies need to know about the evidence standards set by states, how school districts are using them, and how vendors must adjust or risk getting rejected by K-12 district clients.

    Speakers:

    Latoya Dixon
    Latoya Dixon

    Director of School Transformation, South Carolina Department of Education

    Sara Kerr
    Sara Kerr

    Vice President of Education Policy Implementation, Results for America

     

    Moderator:

    Sean Cavanagh
    Sean Cavanagh

    Managing Editor, EdWeek Market Brief

  • FREE for EdWeek  Market Brief Members (Enter Your Promo Code at Checkout). Click here to become a member. Already registered? Click here to view the on-demand webinar. Part of the Inside ESSA Webinar Series This webinar is a rebroadcast of an event that originally aired on Aug. 24, 2016 The Every Student Succeeds Act, approved by Congress and signed into law by President Obama late last year, marks an historic shift in federal education policy—one that will shape the work of states, districts, and individual educators for years to come. But what does it mean for companies operating in the K-12 market?

    Speakers:

    Reg Leichty
    Reg Leichty

    Partner and Founder, Foresight Law + Policy

    Julia Martin
    Julia Martin

    Legislative Director, Brustein & Manasevit, PLLC

     

    Moderator:

    Sean Cavanagh
    Sean Cavanagh

    Senior Editor, EdWeek Market Brief

  • FREE for EdWeek Market Brief Members (Enter Your Promo Code at Checkout). Click here to become a member. Current members, get your discount code here. Already registered? Click here to access the webinar. This webinar is a rebroadcast of an event that originally aired on Jan. 18, 2017. Education providers often hear that school officials want research or “evidence” that their products and services are effective. But what kind of research or evidence do schools really want? And just as important, what are simple and low-cost strategies K-12 companies can use to build a research base for their products? This webinar offers practical tips for companies, and also explores how changes in the new federal law, ESSA, will change the research standards for school providers.

    Speakers:

    Bart Epstein
    Bart Epstein

    CEO, Jefferson Education Accelerator

    Steven Glazerman
    Steven Glazerman

    Director, Educator Impact Laboratory, Mathematica Policy Research

    Alexandra Resch
    Alexandra Resch

    Associate director and senior researcher, Mathematica Policy Research

     

    Moderator:

    Sean Cavanagh
    Sean Cavanagh

    Senior editor, Education Week Market Brief

  • FREE for EdWeek Market Brief Members (Enter Your Promo Code at Checkout). Get your promo code here. Click here to become an EdWeek Market Brief member. Already registered? Click here to access the webinar. If you want your “personalized learning” product to succeed in schools, you need to understand that term’s different meanings for superintendents and CTOs, curriculum directors and principals, teachers and students. Does your product have the features they want? Is it customized for students’ academic and personal interests? Find out what data teachers and school leaders expect to see in dashboards. And be ready to respond to questions raised by academic research on the effectiveness of personalized learning strategies. Join us to discover district officials’ most pressing concerns about personalized learning, and how you can work to become a school’s trusted personalized learning partner.

    Speakers:

    Patricia Deklotz
    Patricia Deklotz

    Superintendent, Kettle Moraine School District, Wales, Wis.; and a 2017 Education Week Leader To Learn From

    Elizabeth Steiner
    Elizabeth Steiner

    Associate policy researcher, RAND Corp.

     

    Moderator:

    Michele Molnar
    Michele Molnar

    Associate Editor, Education Week Market Brief

  • FREE for EdWeek Market Brief Members (Enter Your Promo Code at Checkout). Get your promo code here. Click here to become an EdWeek Market Brief enterprise member. Already registered? Click here to access the webinar. Companies working in the K-12 market face an increasingly complex web of data-privacy requirements from school districts. District requirements—and dozens of different state laws—can create legal risks for education companies, and carry huge implications for future sales. In this webinar, you will discover specific, proactive strategies you can take to protect student data and meet the concerns of administrators and parents. Education companies that choose to ignore these steps do so at their peril.

    Speakers:

    Linnette Attai
    Linnette Attai

    Founder, Playwell, LLC

    Sara Kloek
    Sara Kloek

    Director of Education Policy, Software & Information Industry Association

     

    Moderator:

    Sean Cavanagh
    Sean Cavanagh

    Senior Editor, Education Week Market Brief

  • Enter Your Promo Code at Checkout. Become a Market Brief member Current Market Brief members — save 50% on this webinar! Get your discount code here. Already registered? Click here to access the on-demand webinar. What does it take to master the charter school market? That is an important question for education companies because that market is projected to educate between 20 percent and 40 percent of U.S. students by 2035. Our guests—who work on procurement decisions with charters in Colorado and Texas—explain how charters operate differently from other public schools, the mistakes companies make in approaching charters, and what steps vendors can take to gain ground in this growing marketplace. Learn how charters, at different ages and stages of their development, are likely to adopt and use educational technology, where they turn for guidance in selecting educational products, how differences in school culture affect sales approaches, and how to understand the funding profile of a typical charter school.

    Speakers:

    Chris Busse
    Chris Busse

    Vice president of quality initiatives, Texas Charter Schools Association

    Anna Kimsey Edwards
    Anna Kimsey Edwards

    Co-founder and chief advocacy officer, Whiteboard Advisors

    Tiffany Kallevik
    Tiffany Kallevik

    Director, member business services, Colorado League of Charter Schools

     

    Moderator:

    Michele Molnar
    Michele Molnar

    Associate editor, Education Week Market Brief

  • Enter Your Promo Code at Checkout. Market Brief members — save 50% on this webinar! Get your discount code here. Click here to become an EdWeek Market Brief member. Already registered? Click here to access the webinar. Even as the “Great Recession” fades from memory and national economic signs remain mostly positive, states and school districts aren’t pouring a lot of new money into K-12 education over the coming year. Many states have approved budgets for 2017-2018 that offer schools only modest spending increases, at best, meaning that districts in many states are preparing for a lean period. This webinar will look at the current fiscal climate affecting states and school districts, and explain what education companies should expect from district spending. What kinds of programs are districts likely to prioritize, and which ones are they likely to be flat-funded or cut? And how will other factors, such as the implementation of the Every Student Succeeds Act, and lingering uncertainty about the federal budget, shape district policymaking and spending?

    Speakers:

    Donald J. Boyd
    Donald J. Boyd

    Director of fiscal studies, Rockefeller Institute of Government

    Noelle Ellerson Ng
    Noelle Ellerson Ng

    Associate executive director of AASA, the School Superintendents Association

    Claire Hertz
    Claire Hertz

    Chief financial officer, Beaverton School District, Ore.

     

    Moderator:

    Sean Cavanagh
    Sean Cavanagh

    Senior editor, Education Week Market Brief

  • FREE for Market Brief Enterprise Members (Enter Your MB Coupon Code at Checkout). Get your promo code here. For non-members:
    • Purchase one-time single webinar access here, or
    • Contact us to learn about enterprise membership, including shareable access across your organization to EdWeek Market Brief’s entire COVID-19 webinar series + ongoing coverage and exclusive data aimed at helping ed companies understand quickly evolving district needs and actions required to navigate this evolving business landscape.
    Contact Us to Learn More
    Already registered? Click here to access the webinar. WEBINAR PROGRAM In this webinar, EdWeek Market Brief brings you the new results from national survey questions we’ve put to district officials looking at how their expectations of companies – and of their own classroom instruction – have changed during COVID-19. We’ll also hear directly from a pair of district administrators on the front lines about the support they need from vendors during this crisis. EdWeek Market Brief’s editorial team will present original survey data on:
    1. How often district officials say they’re reaching out to new companies amid the coronavirus;
    2. What those district officials need to hear from vendors to form a long-term relationship;
    3. Districts’ anticipated assessment needs, as they tentatively plan to return teachers and students to schools; and
    4. How district expectations for grading, instruction, and student engagement have changed in the new environment.
    We’ll also break down how education companies need to think about shifting from free products they’ve offered during COVID-19 to paid models. In addition, our editorial team will be joined by a pair of district officials who will talk about what they want from companies: Scott Muri, the superintendent of the 33,000-student Ector County Independent School District, in Texas, and Steven Langford, the chief information officer at the 41,000-student Beaverton, Ore., schools. Muri and Langford will take questions about what they’re experiencing, and our editorial team will take questions about our new data, and what schools are going through during COVID-19. Image Credit: Getty

    Speakers:

    Sean Cavanagh
    Sean Cavanagh

    Managing Editor, EdWeek Market Brief

    Michelle R. Davis
    Michelle R. Davis

    Senior Writer, EdWeek Market Brief

    Steven Langford
    Steven Langford

    Chief Information Officer, Beaverton, Ore., school district

    Scott Muri
    Scott Muri

    Superintendent, Ector County Independent School District, Texas

  • FREE for Market Brief Enterprise Members (Enter Your MB Coupon Code at Checkout). Get your promo code here. For non-members:
    • Purchase one-time single webinar access here, or
    • Contact us to learn about enterprise membership, including shareable access across your organization to EdWeek Market Brief’s entire COVID-19 webinar series + ongoing coverage and exclusive data aimed at helping ed companies understand quickly evolving district needs and actions required to navigate this evolving business landscape. Contact Us to Learn More
    Already registered? Click here to access the webinar. Many school district officials have said they’re wary of receiving over-the-top sales pitches as they scramble to keep up with their many obligations during COVID-19. At the same time, EdWeek Market Brief’s research shows that many school officials are proactively reaching out to companies in search of products that will help them navigate remote, hybrid, and in-person learning. In this environment, what does an effective sales pitch look like—and what are the kinds of messages and outreach that companies should avoid? In this webinar, attendees will come away with the following:
    • Insights on what districts want from their FIRST meeting with a company during COVID, drawing from EdWeek Market Brief surveys of K-12 officials;
    • Intel on how districts pare down the list of companies they’re considering hiring
    • Data on what kinds of companies districts are turning to for the first time during the pandemic;
    • Information on how much time districts spend researching new education companies;
    • District perspective on the messages K-12 officials respond to, and what they reject
    • And more…
    Our guests will also take questions from our audience. We’re looking forward to the conversation. Image Credit: Getty

    Speakers:

    Marlo Gaddis
    Marlo Gaddis

    Chief Technology Officer, Wake County Public School System (NC)

    Matt Gambino
    Matt Gambino

    Founder, PROPEL Skills Development

    Denise Herrman
    Denise Herrman

    Assistant Superintendent for Learning and Teaching, St. Charles CUSD 303 School District, Ill.

    Moderator:

    Sean Cavanagh
    Sean Cavanagh

    Managing Editor, EdWeek Market Brief

  • FREE for EdWeek Market Brief Enterprise Members (Enter Your Promo Code at Checkout). Enterprise members, get your promo code here. Click here to become an EdWeek Market Brief enterprise member. Already registered? Click here to access the webinar. Get a window into state markets—and gain key insights about what states want from vendors—in the latest EdWeek Market Brief webinar. Our guests will be Christine Fox, the deputy director of the State Educational Technology Directors’ Association, and André DeLeón, an education programs professional for the Nevada Department of Education. Fox will explain the impact of SETDA’s launch of an “instructional materials” tool that compiles—for the first time ever—12 states’ choices of curriculum providers that meet their standards. DeLeón will focus on how his state approaches instructional materials review.

    Speakers:

    André DeLeón
    André DeLeón

    Education Programs Professional, Nevada Department of Education

    Christine Fox
    Christine Fox

    Deputy Director, SETDA

     

    Moderator:

    Sean Cavanagh
    Sean Cavanagh

    Managing Editor, EdWeek Market Brief

  • Image Credit: vladwel/iStock/Getty FREE for Market Brief Enterprise Members (Enter Your MB Coupon Code at Checkout). Get your promo code here. For non-members:
    • Purchase one-time single webinar access here, or
    • Contact us to learn about enterprise membership, including shareable access across your organization to EdWeek Market Brief’s entire COVID-19 webinar series + ongoing coverage and exclusive data aimed at helping ed companies understand quickly evolving district needs and actions required to navigate this evolving business landscape. Contact Us to Learn More
    Already registered? Click here to access the webinar.

    These are dynamic times for school district budgets, and for their prioritization of new areas of spending. The economy is still strong, but worries about the federal “funding cliff” persist. In this webinar, EdWeek Market Brief’s editorial team will take you through the trends we’re seeing districts purchasing, as judged from both our weekly reporting on the content of school district RFPs, and from data we’ve collected from school district officials. Attendees will come away with the following:

    • Analysis from EdWeek Market Brief’s reporters on trends they have seen across hundreds of RFPs released by school districts over the past year, asking for products in curriculum, ed-tech platforms and devices, data management systems, and much more.
    • Insights from our reporting on how school districts are making decisions about future spending, as districts face a September 2024 deadline to commit stimulus funding.
    • A snapshot of our original survey data on which areas districts expect to spend more or less in the next year.

    Speakers:

    Michelle Caffrey
    Michelle Caffrey

    Staff Writer, EdWeek Market Brief

    Emma Kate Fittes
    Emma Kate Fittes

    Staff Writer, EdWeek Market Brief

    Alexandria Ng
    Alexandria Ng

    Staff Writer, EdWeek Market Brief

    Moderator:

    Sean Cavanagh
    Sean Cavanagh

    Managing Editor, EdWeek Market Brief

  • FREE for EdWeek Market Brief Enterprise Members (Enter Your Promo Code at Checkout). Enterprise members, get your promo code here. Click here to become an EdWeek Market Brief enterprise member. Already registered? Click here to access the webinar. Breakthroughs in technology, and falling prices, are expected to fuel a booming market for virtual, augmented, and mixed reality tools in K-12 districts over the next few years. But are education companies ready to respond? In this webinar, our guests will lay out the hard questions education companies need to consider—in product design, lesson-planning, implementation, pricing, and marketing— when they’re designing VR/AR/mixed reality tools for the burgeoning market, and trying to make them work in classrooms. What separates a smart, innovative investment from a project that drains time and money, without a payoff?

    Speakers:

    Jaime Donally
    Jaime Donally

    Author of Learning Transported: Augmented, Virtual and Mixed Reality for All Classrooms and Former Math Teacher

    Mike Harper
    Mike Harper

    Executive Vice President and Chief Marketing Officer, zSpace

    Moderator:

    Sean Cavanagh
    Sean Cavanagh

    Senior Editor, EdWeek Market Brief

  • FREE for EdWeek Market Brief Enterprise Members (Enter Your Promo Code at Checkout). Enterprise members, get your promo code here. Click here to become an EdWeek Market Brief enterprise member. Already registered? Click here to access the webinar. Many education providers in the market today run “ambassador programs,” in which teachers advocate for their products, help improve product features, and lend the companies credibility among schools in the K-12 market. But ambassador programs also create risks if they’re not managed properly. The Federal Trade Commission, for instance, recently warned social media influencers—including educators—that they need to disclose that they’ve received freebies to promote products, making their connections to companies clear in their posts. In this webinar, we break down the rationale for why education companies arrange ambassador programs, how they structure the programs, and how they run them in both ethical and effective ways.

    Speakers:

    Monica Brady-Myerov
    Monica Brady-Myerov

    Founder and CEO, Listenwise

    Michelle R. Davis
    Michelle R. Davis

    Senior Contributing Writer and Social Media Strategist, EdWeek Market Brief

     

    Moderator:

    Sean Cavanagh
    Sean Cavanagh

    Managing Editor, EdWeek Market Brief

  • FREE for Market Brief Enterprise Members (Enter Your MB Coupon Code at Checkout). Get your promo code here. For non-members:
    • Purchase one-time single webinar access here, or
    • Contact us to learn about enterprise membership, including shareable access across your organization to EdWeek Market Brief’s entire COVID-19 webinar series + ongoing coverage and exclusive data aimed at helping ed companies understand quickly evolving district needs and actions required to navigate this evolving business landscape. Contact Us to Learn More
    Already registered? Click here to access the webinar. School systems across the country continue to wrestle with how to help students recover from severe academic setbacks experienced during the pandemic. District administrators and classroom educators have tried to set in motion strategies to accurately assess where students need the most support, and what kinds of interventions, from tutoring to out-of-school support to a revamping of existing lessons, will provide the most help. In this webinar, EdWeek Market Brief will take an in-depth look at the barriers school districts face in addressing unfinished learning, and what support they need from education companies delivering curriculum, assessment, PD, data-analysis, and other products. The webinar will offer:
    • An in-depth discussion of the approaches being used by districts to assess students’ academic strengths and weaknesses over the past two years
    • Original survey data collected from K-12 officials by EdWeek Market Brief on which academic subjects/grade levels need the most attention in addressing unfinished learning, the biggest hurdles they see in going about that work, and the assessment models they favor
    Image Credit: Getty

    Speakers:

    Robert N. Bixler
    Robert N. Bixler

    Associate Superintendent, Curriculum and Digital Learning, Orange County Public Schools, Fla.

    Emma Dorn
    Emma Dorn

    Senior Knowledge Expert, McKinsey & Company

    Emma Kate Fittes
    Emma Kate Fittes

    Staff Writer, EdWeek Market Brief

    Jusmar Maness
    Jusmar Maness

    Chief Academic Officer, Guilford County Schools

    Moderator:

    Sean Cavanagh
    Sean Cavanagh

    Managing Editor, EdWeek Market Brief

  • FREE for Market Brief Enterprise Members (Enter Your MB Coupon Code at Checkout). Get your promo code here. For non-members:
    • Purchase one-time single webinar access here, or
    • Contact us to learn about enterprise membership, including shareable access across your organization to EdWeek Market Brief’s entire COVID-19 webinar series + ongoing coverage and exclusive data aimed at helping ed companies understand quickly evolving district needs and actions required to navigate this evolving business landscape. Contact Us to Learn More
    Already registered? Click here to access the webinar. School districts have seen their budgets swell in recent years because of strong economic growth, robust tax revenues, and a huge amount of federal stimulus funding. But now, many K-12 systems face uncertainty because of declining student enrollments and the end of federal emergency aid. And no one seems sure where the economy is headed. In this webinar, EdWeek Market Brief will get a national and local school district perspective on what’s next for school systems, and ultimately for the school companies tasked with delivering products and services in curriculum, assessment, PD, social-emotional learning, and other areas. Webinar attendees will gain the following:
    • Survey results taken from districts on how many of them are experiencing enrollment drops, and how they expect it to affect their budgets
    • Insights on how budgetary pressures could affect district spending, and what they are likely to cut or spare from cuts
    • On-the-ground perspective from district officials on how they’re managing these pressures, and what they will prioritize in future spending.
    Image Credit: Getty

    Speakers:

    Robert Lowry
    Robert Lowry

    Deputy Director, New York State Council of School Superintendents

    Brent Ringo
    Brent Ringo

    Chief Financial Officer, Garland (Texas) Independent School District

    Marguerite Roza
    Marguerite Roza

    Director of the Edunomics Lab and Research Professor, Georgetown University

    Alexandria Ng
    Alexandria Ng

    Staff Writer, EdWeek Market Brief

    Sean Cavanagh
    Sean Cavanagh

    Managing Editor, EdWeek Market Brief

  • FREE for EdWeek Market Brief Members (Enter Your Promo Code at Checkout). Get your promo code here. Click here to become an EdWeek Market Brief member. Already registered? Click here to access the webinar. For companies working in the crowded and competitive K-12 space, the adult education market offers an array of enticing possibilities. Four million students are currently enrolled in adult education programs. Another 32 million need help developing basic skills. An estimated $10 billion is spent each year in the market. And there’s a growing appetite for flexible, tech-based products. But there are also many pitfalls if K-12 providers don’t take the right approach. In this webinar, we look at the key strategies companies need to think about before they consider jumping into adult education market─and what mistakes they need to avoid. We’ll look in-depth at burgeoning areas of demand, where the needs of adult-focused programs are headed, and how companies can make their mark.

    Speakers:

    Mike Berlin
    Mike Berlin

    Principal consultant, Entangled Solutions

    Jennifer Kobrin
    Jennifer Kobrin

    Director, myPLACEsm and Digital Initiatives, Office of Adult Education, Philadelphia

    Ira Sockowitz
    Ira Sockowitz

    Founder and CEO, Learning Games Studios

     

    Moderator:

    Sean Cavanagh
    Sean Cavanagh

    Senior editor, Education Week Market Brief

  • FREE for Market Brief Enterprise Members (Enter Your MB Coupon Code at Checkout). Get your promo code here. For non-members:
    • Purchase one-time single webinar access here, or
    • Contact us to learn about enterprise membership, including shareable access across your organization to EdWeek Market Brief’s entire COVID-19 webinar series + ongoing coverage and exclusive data aimed at helping ed companies understand quickly evolving district needs and actions required to navigate this evolving business landscape. Contact Us to Learn More
    Already registered? Click here to access the webinar. Get practical advice from EdWeek Market Brief on how you can work with districts to support effective implementation of your products. It’s one of the biggest complaints that school districts have of education companies: They sell an educational product, and then fail to follow up by making sure it’s implemented correctly. Vendors also become frustrated when districts aren’t using products the way that they’re designed to be used. You’ll also receive critical results from original EdWeek Market Brief survey data on what districts expect from companies in implementing their programs. *The original version of this webinar included survey data that was preliminary, not final. The correct data is provided in the resources tab. Image Credit: Getty

    Speakers:

    Adam D. Fried
    Adam D. Fried

    Superintendent, Harrington Park (N.J.) School District

    Linda Chaput
    Linda Chaput

    CEO, Agile Mind Inc.

    Sean Cavanagh
    Sean Cavanagh

    Managing Editor, EdWeek Market Brief

    Moderator:

    Emma Kate Fittes
    Emma Kate Fittes

    Staff Writer, EdWeek Market Brief

  • FREE for Market Brief Enterprise Members (Enter Your MB Coupon Code at Checkout). Get your promo code here. For non-members:
    • Purchase one-time single webinar access here, or
    • Contact us to learn about enterprise membership, including shareable access across your organization to EdWeek Market Brief’s entire COVID-19 webinar series + ongoing coverage and exclusive data aimed at helping ed companies understand quickly evolving district needs and actions required to navigate this evolving business landscape.
    Contact Us to Learn More
    Already registered? Click here to access the webinar. In this webinar, EdWeek Market Brief’s editorial team will present new data and analysis from school districts on what parents – in their new roles as at-home instructors – need from companies in the COVID-19 era. We’ll draw from original surveys of district officials in which they were asked about their interactions with families, and the kinds of support and academic resources parents desperately need now. We’ll also break down EdWeek Market Brief’s recent reporting and research on where schools are on the path to reopening, and what kinds of help districts say they need in specific area, as they cautiously set plans to bring teachers and students back. EdWeek Market Brief’s editorial team will specifically present survey data on the following topics:
    1. What product features and support do parents – who teachers need to engage in students’ learning – need from companies?
    2. Updated survey results on districts’ biggest purchasing priorities for the remainder of this school year – and next.
    3. Districts’ biggest purchasing needs in curriculum, as they plan for school reopenings; and
    4. A look at district officials’ early thinking about how they might attempt to create learning environments for reopened schools.
    This webinar is the fifth in EdWeek Market Brief’s COVID-19 briefing series. Our editorial team will take your questions about our research and our reporting on where things stand and states and districts, and where things are headed for K-12 systems and the companies tasked with meeting their most pressing needs. Image Credit: Getty

    Speakers:

    Sean Cavanagh
    Sean Cavanagh

    Managing Editor, EdWeek Market Brief

    Michele Molnar
    Michele Molnar

    Associate Editor, EdWeek Market Brief

    Shauana Hughes-Sims
    Shauana Hughes-Sims

    Senior Administrator of Parent and Family Engagement, Orange County Public Schools, Orlando, Fla.

    Pete Just
    Pete Just

    Chief Operations & Technology Officer, Metropolitan School District of Wayne Township, Indianapolis, Ind.

  • FREE for EdWeek  Market Brief Members (Enter Your Promo Code at Checkout). Click here to become a member. Already registered? Click here to access the on-demand webinar. This webinar is a rebroadcast of an event that originally aired on Dec. 1, 2016. Demand for educational products and services in China has taken off, as the country's economy has continued to strengthen and evolve and its schools and families have demanded new academic products and services. Private education in China, and private academic services outside of China's government-run school system, have fueled new opportunities for companies from the United States and other countries. Where do the greatest opportunities exist for companies, and how can vendors establish a foothold there? In this webinar, we look at which areas of the Chinese education system are poised for the biggest growth, and how companies can crack the market to find their niche.

    Speakers:

    Laurie Chiu-Mar
    Laurie Chiu-Mar

    Asia Pacific sales director, PASCO Scientific

    Diane Glass
    Diane Glass

    Director of business and higher education, International School Consultancy

     

    Moderator:

    Sean Cavanagh
    Sean Cavanagh

    Senior editor, Education Week Market Brief

  • FREE for EdWeek  Market Brief Members (Enter Your Promo Code at Checkout). Click here to become a member. Already registered? Click here to view the on-demand webinar. Part of the Inside ESSA Webinar Series This webinar is a rebroadcast of an event that originally aired on Nov. 16, 2016 The federal Every Student Succeeds Act revamps requirements around professional development in a big way. It emphasizes innovative approaches to professional development, including job-embedded and collaborative options, while adding new, tiered evidence requirements. In addition, ESSA creates new funding opportunities for companies that educate themselves about the law. In this webinar, we'll explore ways the nation's new K-12 law may apply to your business and what you can do to maximize the opportunities it provides.

    Speakers:

    Stephanie Hirsh
    Stephanie Hirsh

    Executive Director, Learning Forward

    Stephanie Wood-Garnett
    Stephanie Wood-Garnett

    Vice president of Policy and Advocacy, Alliance for Excellent Education

     

    Moderator:

    Michelle R. Davis
    Michelle R. Davis

    Senior Writer, Education Week Digital Directions

  • FREE for Market Brief Enterprise Members (Enter Your MB Coupon Code at Checkout). Get your promo code here. For non-members:
    • Purchase one-time single webinar access here, or
    • Contact us to learn about enterprise membership, including shareable access across your organization to EdWeek Market Brief’s entire COVID-19 webinar series + ongoing coverage and exclusive data aimed at helping ed companies understand quickly evolving district needs and actions required to navigate this evolving business landscape.
    Contact Us to Learn More
    Already registered? Click here to access the webinar. The past few months have been a period of upheaval, but also one of opportunity, for companies across the education market. In this quarterly briefing, EdWeek Market Brief Publisher Maurice Bakley and Managing Editor Sean Cavanagh will break down the results of two exclusive surveys of education businesses conducted by EdWeek Market Brief in April and July. For business leaders, investors and others who are interested in the “state of the industry”, please join us as we discuss a variety of insights around the health and prognosis for K-12 Ed Businesses. Among the survey topics we will address:
    • How the coronavirus has affected companies’ current sales, near-term revenue expectations, spending plans and staffing across a variety of departments
    • What pricing strategies companies have chosen, how long they will be running those strategies
    • Companies’ timelines and success for converting district buyers from free materials during COVID to paid offerings
    • The biggest barriers vendors have faced in connecting with districts — and how they’re breaking through
    • What role federal programs like PPP have played for Education Businesses
    • And more…
    We look forward to sharing these survey responses from company representatives – many of them CEOs, VPs, and directors – whose businesses specifically serve the K-12 market and placing them in context with the reporting we have done on these issues on EdWeek Market Brief. Additionally there will be time for Q&A from our live audience. Note: Market Brief members will also receive access to an expanded data deck of the results for further exploration after the event. Image Credit: Getty

    Speakers:

    Maurice Bakley
    Maurice Bakley

    Publisher, EdWeek Market Brief

    Sean Cavanagh
    Sean Cavanagh

    Managing Editor, EdWeek Market Brief

  • FREE for Market Brief Enterprise Members (Enter Your MB Coupon Code at Checkout). Get your promo code here. For non-members:
    • Purchase one-time single webinar access here, or
    • Contact us to learn about enterprise membership, including shareable access across your organization to EdWeek Market Brief’s entire COVID-19 webinar series + ongoing coverage and exclusive data aimed at helping ed companies understand quickly evolving district needs and actions required to navigate this evolving business landscape. Contact Us to Learn More
    Already registered? Click here to access the webinar. School districts are returning to in-person classes this fall -- and trying to return to some version of normalcy from the depths of COVID. But K-12 officials and companies see signs that the pandemic has brought lasting changes to the expectations that districts have for products, and for the companies serving them. In this webinar, EdWeek Market Brief brings together education company executives and district officials for a focused discussion of how schools’ experiences with remote learning, and new forms of instruction and product support may have permanently altered the market. Attendees to this webinar will come away with:
    • Original EdWeek Market Brief survey results from district officials about what kinds of products they see becoming more essential, in the post-pandemic school environment.
    • Insights on what kinds of products district are demand this fall – for many districts, the first full semester of in-person learning.
    • A discussion of how demand for specific product areas – such as curriculum, professional development, and data and tech platforms – are likely to change because of new district needs.
    • And more…
    Image Credit: Getty

    Speakers:

    Emma Kate Fittes
    Emma Kate Fittes

    Staff Writer, EdWeek Market Brief

    Sean Cavanagh
    Sean Cavanagh

    Managing Editor, EdWeek Market Brief

    Lorrie Owens
    Lorrie Owens

    Chief Technology Officer, San Mateo County Office of Education

    Erez Pikar
    Erez Pikar

    CEO, Trox

    Kelly Stuart
    Kelly Stuart

    President & Chief Operating Officer, Center for the Collaborative Classroom

  • FREE for Market Brief Enterprise Members (Enter Your MB Coupon Code at Checkout). Get your promo code here. For non-members:
    • Purchase one-time single webinar access here, or
    • Contact us to learn about enterprise membership, including shareable access across your organization to EdWeek Market Brief’s entire COVID-19 webinar series + ongoing coverage and exclusive data aimed at helping ed companies understand quickly evolving district needs and actions required to navigate this evolving business landscape. Contact Us to Learn More
    Already registered? Click here to access the webinar. School districts across the country have ramped up their purchasing of devices during the pandemic, and some have sought to improve overall connectivity in schools and in students’ homes. What do we know about the state of the district tech landscape now, and what are the biggest gaps that school officials see? In this quarterly briefing, EdWeek Market Brief’s editorial staff will break down our recent reporting and dissect original survey data we’ve collected from school districts on how their technology has changed during COVID, and what gaps remain. Attendees will come away with insights on the following:
    • The device-buying and other tech upgrades districts have made since the spring
    • What portion of districts are choosing remote, in-person, or hybrid learning
    • What districts have said their biggest remote learning challenges are this fall
    • The different connectivity challenges faced by rural, urban, and high-poverty districts
    • How teachers say tech challenges are affecting specific classroom needs
    • And more...
    Image Credit: Getty

    Speakers:

    Sean Cavanagh
    Sean Cavanagh

    Managing Editor, EdWeek Market Brief

    Keith Krueger
    Keith Krueger

    CEO, Consortium for School Networking

    Holly Kurtz
    Holly Kurtz

    Director, EdWeek Research Center

  • Image Credit: Getty FREE for Market Brief Enterprise Members (Enter Your MB Coupon Code at Checkout). Get your promo code here. For non-members:
    • Purchase one-time single webinar access here, or
    • Contact us to learn about enterprise membership, including shareable access across your organization to EdWeek Market Brief’s entire COVID-19 webinar series + ongoing coverage and exclusive data aimed at helping ed companies understand quickly evolving district needs and actions required to navigate this evolving business landscape. Contact Us to Learn More
    Already registered? Click here to access the webinar. Many education companies count on classroom educators to take up their products, spread the word about those products’ benefits, and become champions when vendors push for district-wide adoption. But how much freedom do teachers actually have to test out digital tools without central office approval? In this webinar, we’ll take a look at survey data that speaks to teachers’ roles in driving ed-tech usage in school systems, and discuss what their level of influence means for vendors trying to create products that will win over classroom educators. Attendees will come away with the following:
    • An analysis of EdWeek Market Brief survey data looking at what level of freedom teachers have in choosing products;
    • Insights on when teachers make product recommendations, who in the school district they speak to about their preferences; and
    • Perspective from a school district official on how their school system set policies for teachers’ testing of ed tech.

    Speakers:

    Karl Rectanus

    Senior Vice President, K-12 Strategy, Instructure

    Chantell Manahan

    Director of Technology, Steuben County Metropolitan School District, Indiana

    Alexandria Ng
    Alexandria Ng

    Staff Writer, EdWeek Market Brief

    Sean Cavanagh
    Sean Cavanagh

    Managing Editor, EdWeek Market Brief

  • 50% off for EdWeek Market Brief Members (Enter Your Promo Code at Checkout). Get your promo code here. Click here to become an EdWeek Market Brief member. Already registered? Click here to access the webinar. Education markets beyond our borders can be as confusing as they are attractive. Sure, you want to expand sales of your products and services. But how do you locate partners who will represent your brand as well as you do? Our presenters help companies answer that question in countries around the world. William Toerpe focuses on ed-tech development for the U.S. Foreign & Commercial Service, and Kevin Mather, formerly vice president of international business at PASCO Scientific, now assists companies in Northern California interested in locating trade partners around the world. Join us to learn how to vet potential resellers, how to pave the way for success in these partnerships, and what to do when things don’t go according to plan. You’ll come away with new ideas about how to enter and succeed in the exciting world of international markets.

    Speakers:

    Kevin Mather
    Kevin Mather

    President & CEO, The Northern California World Trade Center

    William Toerpe III
    William Toerpe III

    Senior International Trade Specialist, U.S. Department of Commerce, U.S. & Foreign Commercial Service

     

    Moderator:

    Michele Molnar
    Michele Molnar

    Associate Editor, Education Week Market Brief

  • FREE for EdWeek Market Brief Enterprise Members (Enter Your Promo Code at Checkout). Enterprise members, get your promo code here. Click here to become an EdWeek Market Brief enterprise member. Already registered? Click here to access the webinar. The sweeping new European data privacy regulation, GDPR, has set stricter ground rules for education companies’ collection and use of data. Join EdWeek Market Brief for an in-depth look at the law’s implications for K-12 providers in the United States and beyond. We’ll offer tips for companies—from established businesses to startups—on the changes they may need to make to their product development, consent policies, and data inventory to get in line with the policy, and the mistakes ed-tech providers need to avoid.

    Speakers:

    Carl E. Schonander
    Carl E. Schonander

    Senior Director for International Public Policy, Software & Information Industry Association

    Gabriela Zanfir-Fortuna
    Gabriela Zanfir-Fortuna

    Policy Counsel on European Union Issues, Future of Privacy Forum

     

    Moderator:

    Sean Cavanagh
    Sean Cavanagh

    Senior Editor, Education Week Market Brief

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